Project Description
Beto’s Campaign
HOW WE TACKLED THE BRIEF GIVEN TO US
Brief
The Dreamers Video was an assignment that came right after President Trumps inauguration. We were contracted by Beto’s campaign office to produce a social media video for an event that the Congressman’s office had to support the Dreamers that were being threatened with a mass deportation. This was a very topical issue, and involved the cities major political leaders to come out in support of the Dreamers.
Film/ Video Production
Sound Production
Story Structuring
Deliverables
The deliverable in this case was a mini movie. It incorporated highly dramatic interviews with young students that were doing great in school, but now had to deal with the fear of being sent back to the country of their birth. We juxtaposed the interviews with riveting B-roll of the vast array of people in support of the Dreamers, combined with a very poignant speech given by Congressman Beto O’Rourke.
Film/ Video Production
Sound Production
Story Structuring
Results
The results were a well produced video that became highly viral on Facebook. It became viral in a natural way, with shares, and became highly engaging with audiences across the country.
